The Nicholas Hall's INSIGHT European Creative Award 2012

Date: 18/04/2012

Voted for by delegates at Nicholas Hall's Insight 23nd Annual European OTC Conference, held in Budapest 18th-20th April 2012, this award really represents the people's choice, honouring the most popular campaigns from a specially selected shortlist. Winning first place was Bayers' campaign for Berrocca Boost. The award was presented to Jerome Caussin of Bayer, Switzerland by Nicholas Hall.

Second was for P&Gs enduring ad for Vicks VapoRub, and third place was for Boehringer Ingelheim’s Buscopan Cramps campaign in the UK. You can view the winning Berrocca ad below.